Migliaccio & Rathod LLP is investigating whether automobile dealerships in Nebraska have advertised vehicles at prices that fail to disclose mandatory charges, resulting in consumers paying more than the prices they were initially promised.
When shopping for a new or used vehicle, consumers often compare prices listed on dealership websites, online vehicle marketplaces, and other advertisements. However, some dealerships may advertise a vehicle at an attractive price and later require customers to pay additional amounts for products or services such as theft protection, vehicle tracking devices, reconditioning packages, paint protection, or dealer-installed accessories.
In some cases, customers may be told that these products cannot be removed from the transaction, even though their costs were not included in the advertised price. Consumers may discover these charges only after traveling to the dealership, negotiating a purchase, or reviewing the final sales documents.
Nebraska law restricts misleading vehicle advertising and generally requires dealerships to include mandatory charges in advertised prices, subject to specified exceptions.
Migliaccio & Rathod is investigating whether Nebraska dealerships have used standardized pricing practices that conceal mandatory add-ons or require customers to purchase products they did not knowingly agree to buy.
Vehicle Buyers May Have Experienced:
- Seeing a vehicle advertised at a lower price than the amount required to purchase it;
- Being charged for theft protection, tracking devices, or paint protection packages;
- Being required to purchase dealer-installed accessories;
- Discovering mandatory add-on fees only after negotiating a vehicle purchase;
- Being told unwanted products could not be removed from the transaction; or
- Paying hundreds or thousands of dollars in charges not included in the advertised price.
Potential Claims May Include:
- Misrepresentation of advertised vehicle prices;
- Failure to disclose mandatory dealership charges;
- Improper imposition of vehicle accessories or protection products;
- Breach of applicable vehicle purchase agreements; or
- Violations of Nebraska consumer protection or motor vehicle advertising laws.
Signs You May Be Affected:
- You purchased or attempted to purchase a new or used vehicle from a Nebraska dealership;
- The dealership advertised the vehicle at a particular price;
- You were quoted or charged additional amounts for accessories, protection packages, or other products;
- The dealership represented that the additional products were mandatory;
- Those charges were not clearly included in the advertised price; or
- You have the advertisement, dealer quote, buyer’s order, or financing agreement.
If you believe you experienced this issue, we would like to hear from you. Please complete the contact form on this page, send us an email at [email protected], or give us a call.